INVITATION: JOURNALISM TRUST INITIATIVE WORKSHOP
“TURNING ACCOUNTABILITY INTO AN ASSET”

When: Thursday, 8th of December 2022
Timing: 7pm-8:30pm and networking drink
Where: Golden Tulip Design Hotel, 37 Ketevan Tsamebuli Ave, Tbilisi
How: please confirm your attendance before December 4th - confirmation here
Contact: Chloé Fiodiere, This email address is being protected from spambots. You need JavaScript enabled to view it.

The first edition of the Journalism Trust Initiative workshop dedicated to Georgian media
On Thursday 8th of December, media representatives from press, TV, radio, online and
magazine media will be convening in Tbilisi for a workshop of the Journalism Trust Initiative
on “turning accountability into an asset”. This event is organized by Reporters without
Borders and the French Embassy in Georgia.
The session is designed to showcase best practices and examples of tangible benefits the
Journalism Trust Initiative can bring to newsrooms of different types and sizes, including
testimonials of international media on their journalistic standards. It will be followed by a
practice time, including first steps in the self-evaluation and Q&A.
We would be grateful for your participation to this workshop to discuss

journalistic standards and transparency.

Background
Compliance with professional standards is widely considered a must in our trade, but also
treated as a burden, rather than an asset. Algorithms even seem to amplify and reward the
exact opposite: sensationalism, clickbait, falsehoods and hate.
Reporters Without Borders has launched the Journalism Trust Initiative (JTI) to reverse this
logic and propose a solution to distinguish and favor media that comply with ethical rules
from all the other online contents. The Journalism Trust Initiative (JTI) is an international
standard (approved by the European Committee for Standardization) created with 130
organizations to label trustworthy journalism.
Since its pilot phase, almost 400 media outlets have chosen to engage in this process.
France Télévisions in France, swissinfo.ch in Switzerland, RTE News in Ireland or
CBC-Radio Canada are among the first certified media.