Visa and Bradesco Bring a Payment Wearable to Brazil, Offering a New Way to Pay at the Rio 2016 Olympic Games
The first phase of the Pulseira Bradesco Visa launch will include participation by approximately three thousand people
Wearable will be piloted during the Olympics, an event sponsored by both companies
São Paulo, June 16, 2016 – Today, Visa and Bradesco introduced the Pulseira Bradesco Visa, the first payment wearable by the two companies for the Brazilian market that is being piloted in advance of the Rio 2016 Olympic Games. The new product, which will be universally accepted at Rio 2016, is an innovation in contactless payments powered by Near Field Communication (NFC) technology that combines technology, fashion and sports, the to improve consumers’ shopping experience.
The Pulseira Bradesco Visa is one of the new payment form factors that will offered in Rio, giving select fans and attendees the chance to swipe, tap, dip or click when paying at the games. The wearable band is exclusively available in Brasil, where it will be e accepted by over one million electronic NFC-enabled readers, which allow information exchange between devices through proximity. During the Rio 2016 Olympic Games, all of the four thousand POS terminals deployed at the Olympic Park will feature the technology.
“Brazil is one of our top markets in the world, especially because it is a country that welcomes innovations. Consumers, who are becoming increasingly demanding, are always on the lookout for innovations, convenience and things that fit in with and facilitate their day-to-day. The Bradesco Visa Bracelet fits this bill by transforming the user experience and simplifying payments,” explains Percival Jatoba, Vice President of Products at Visa Brazil. “As one of the global leaders in payment technology, we are collaborating with players in our industry and developers to offer a future where different devices found in people’s daily lives are able to conduct financial transactions conveniently, quickly and securely,” he says.
In order to enhance the user experience, an companion app allows customers to monitor their transaction history, view their account balance, block the device in the event of theft or loss, and top up their balance on the accompanying prepaid card. Relying on the security and reliability of Visa’s processing platform, payments made by a wearable are protected by the same standard terms and conditions applied to cards.
“Technology has often evolved and our challenge is to meet the expectations of our customers. Incorporate electronic payment to clothing with the adoption of the wearable technology is aligned with Bradesco Cartões’ strategy to offer the most modern things to our customers”, says Cesário Nakamura, Bradesco Cartões Director.
Innovating with Security
Easy to use, just put on a Bradesco Visa Bracelet and place it close to a merchant’s contactless payment POS to make a purchase. To facilitate the experience, purchases below BRL 50 (equivalent of approximately 14 US Dollars) won’t require the use of a PIN.
With a modern design and featuring the logo of the Rio 2016 Olympic Games, the Pulseira Bradesco Visa is resistant to sweat and water, including salt water. “Those who enjoy exercising, nightlife and participating in sports events will vouch for the functionality of this new payment method," says Martha Krawczyk, Vice President of Marketing at Visa Brazil.
Bradesco has always made use of technology to transform its relationship with customers. "We are excited to see how consumers will react to this type of mobile device. Our goal is to ensure that consumers have a satisfactory experience to then offer Bracelet Bradesco Visa for a larger customer base”, concludes Nakamura.
About Visa Inc.:
Visa Inc. (NYSE:V) is a global payments technology company that connects consumers, businesses, financial institutions, and governments in more than 200 countries and territories to fast, secure and reliable electronic payments. We operate one of the world's most advanced processing networks — VisaNet — that is capable of handling more than 65,000 transaction messages a second, with fraud protection for consumers and assured payment for merchants. Visa is not a bank and does not issue cards, extend credit or set rates and fees for consumers. Visa's innovations, however, enable its financial institution customers to offer consumers more choices: pay now with debit, pay ahead of time with prepaid or pay later with credit products . For more information, visit: www.corporate.visa.com, www.visa.com.ge , https://www.facebook.com/VisaGeorgiaGE
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Visa: Georgia ranks 1st in contactless payments penetration globally
Tbilisi, Georgia, February 1, 2023– Georgia comes first in contactless payments penetration worldwide, the latest update of VisaNet data revealed.
The updated ranking saw Georgia being followed by Australia and Hungary among more than 200 countries and territories, where Visa operates. Georgia has been confidently taking the leading position in utilizing fast and secure contactless payment methods in recent years, including card tapping or payments made by smartphones, watches and other gadgets. Almost ten out of ten transactions using Visa cards in Georgia have been contactless, according to VisaNet recent data.
Visa as a world leader in digital payments, unremittingly continues driving innovative technologies in all the countries it covers through its fixed agenda to uplift everyone everywhere. Over many years, Visa has been cooperating with a number of financial institutions, merchants and governmental organizations in Georgia to shape the most up-to-date payment ecosystem and drive a cashless economy.
“This impressive achievement of Georgia makes us extremely proud at Visa. Claiming the first place in contactless payments penetration worldwide manifests the readiness of Georgian Visa cardholders to make safe, fast, and convenient payments. I would like to congratulate our cardholders and partners on this success. It also solidifies our unwavering imperative of facilitating digital payment ecosystem development in Georgia. In one way, it shows the result of our years-long efforts, and in the other way, it motivates us to get on. Overall, Georgia’s preparedness to accept all the technological advancement Visa can proffer stands out a mile,” – Diana Kiguradze, Visa Country Manager for the Caucasus region said.
About Visa
Visa (NYSE: V) is a world leader in digital payments, facilitating transactions between consumers, merchants, financial institutions and government entities across more than 200 countries and territories. Our mission is to connect the world through the most innovative, convenient, reliable and secure payments network, enabling individuals, businesses and economies to thrive. We believe that economies that include everyone everywhere, uplift everyone everywhere and see access as foundational to the future of money movement. Learn more at Visa.com.ge
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USAID and Visa starting a new partnership aiming at supporting SME Development and Strengthening Digital Ecosystem in Georgia
November 4, 2022, 10:15am, HotelPullmanTbilisi – the USAID Economic Security Program and Visa signed a memorandum of understanding for starting a new partnership aiming at supporting the strengthening of small and medium-sized businesses and the digitization of their activities, inclusive economic growth and extension of digital capabilities and access for citizens.
As part of the framework of cooperation, the USAID Economic Security Program and Visa will develop and implement joint programs that will focus on digital transformation, enhancement of digital literacy with specific focus on micro and small entrepreneurs, as well as on the economic empowerment of women and the integration of vulnerable groups.
“We are delighted to launch cooperation between the USAID Economic Security Program and Visa to facilitate the strengthening and development of the country’s digital economy. Visa has global and long-standing experience in the digitalization of the economy, economic empowerment of women and support of financial technology and E-Commerce, all of which are also core values of USAID. The partnership will enable Georgian companies to implement smart digital solutions to achieve development goals and connect with the international market,” Mark McCord, Chief of Party of the USAID Economic Security Program said.
„Today we are taking the partnership between Visa and the USAID Economic Security Program to a new level, to drive Georgia to the digital future. The expertise of both Visa and USAID Program will enable us to facilitate the digitalization of the country’s economy. For years Visa has been actively cooperating with the Government of Georgia, banks, financial institutions and donor organizations to assist the country’s advancement in terms of contactless penetrations worldwide. Strong multicultural organizations such as Visa and USAID play significant roles in bringing communities together and making progress, so I truly believe that our cooperation with USAID will contributes to Georgia’s economic advancement and bring value in coordination to your beautiful country, Georgia,“ Salvador Perez-Galindo, Senior Vice President, Head of Government Engagement for Visa CEMEA stated.
“We at Visa are extremely honoured to sign Memorandum of Understanding with USAID Economic Security Program and are looking forward to our fruitful collaboration in various fields. The document envisages four strategic directions, namely women entrepreneurs’ economic empowerment, SME development and digitalization, FinTech and E-Commerce. I truly believe that the deepened partnership would enable us to further support and achieve a long-term positive effect of our mutual work for society,” Diana Kiguradze, Visa Country Manager for the Caucasus region said.
The partnership between the USAID Economic Security Program and Visa will facilitate the extension of E-Commerce, financial inclusion and transactions, positioning Georgia as a regional hub and a safe place for investment.
About USAID
About USAID in Georgia: USAID is the world's premier international development agency and a catalytic actor driving development results. Over 30 years of partnership with Georgia, USAID has supported the country’s transformation into a developing democracy that is increasingly integrated into Western political, security, and economic institutions. Today, more than 35 USAID programs strengthen Georgia's resilience to malign influence, consolidate democratic gains through enhanced citizen responsive governance, and enable high-value employment through increased economic growth. For more information, please visit: https://www.usaid.gov/georgia
About the USAID Economic Security Program: a 5-year $23 million project funded by the United States Agency for International Development (USAID) and implemented by DAI Global. The program is aimed at accelerating the broad-based growth of sectors outside of agriculture that show strong potential to create jobs, generate investment, and increase micro, small, and medium enterprise (MSME) revenues. For more information, please visit: https://www.facebook.com/EconSecProgram
About Visa
Visa (NYSE: V) is a world leader in digital payments, facilitating payments transactions between consumers, merchants, financial institutions and government entities across more than 200 countries and territories. Our mission is to connect the world through the most innovative, convenient, reliable and secure payments network, enabling individuals, businesses and economies to thrive. We believe that economies that include everyone everywhere, uplift everyone everywhere and see access as foundational to the future of money movement. Learn more at Visa.com.ge
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Visa Partners Business Federation “Women for Tomorrow” and Announces Business Contest within She’s Next, Empowered by Visa in Georgia
Tbilisi, September 21, 2022 – Visa launches the third wave of She’s Next, Empowered by Visa in Georgia and in partnership with Business Federation Women for Tomorrow announces a public business contest for women entrepreneurs in Georgia. Women entrepreneurs are invited to share their business ideas in the competition for free mentoring sessions and money prizes, namely the first-place winner will be awarded with 25 000 Gel and the second-place winner with 15 000.
The contest is conducted in the form of Visa elevator pitch under the She’s Next, Empowered by Visa global initiative in Georgia designed for women, who have interesting business ideas or already run their own personal business, hold the position of a CEO or representative of a small or medium-size business, or be the founder of a startup company.[1]
“I am proud, that Visa established the tradition in Georgia of continuing support of female SMBs within the global initiative She’s Next, Empowered by Visa. We are extremely happy to announce the third wave of the campaign and conduct the joint contest with w4t, aiming to empower women entrepreneurs in Georgia. Within the contest, we invite women, who lead startup, or have an interesting business idea, eager to learn pitching techniques for allocating solid money prizes. I strongly encourage each and every woman, aspiring to put down roots in the world of business,to take part in this promising initiative and become part of the She’s Next” - said Diana KiguradzeVisa Country Manager for the Caucasus region.
„It is an honor for Women for Tomorrow to be part of the global initiative - She’s Next empowered By Visa since 2020 and support women entrepreneurs to boost their business knowledge and expertise and achieve economic independence. We are proud, to launch the business contest in partnership with Visa and announce the call, where only women start-upers and entrepreneurs are able to register, present their business idea, advance in pitching and presentation skills and compete for the financial support aiming to increase their progress and development. We encourage every woman from all over Georgia to participate in the program, make an opportunity to challenge yourself to become a winner Wish you the best of luck! – noted Nina Kobakhidze Chair of the Board of the Business Federation Women for Tomorrow.
The competition will be held in three stages:
- Application process[2], an independent jury will first check if each application meets all eligibility criteria and will be followed by the selection of TOP 10 most successful and highly promising women entrepreneurs who will be granted to access free mentoring consulting sessions.
- Mentoring Sessions, the TOP 10 female SMEs will undertake two-day free consulting sessions, be assisted by the field experts to learn pitching techniques and create effective presentation to attract investments and develop their business.
- Visa Elevator Pitch Day and Award Ceremony, at the third and final stage of the competition, the TOP 10 candidates will be required to pitch a business idea (in the form of Elevator pitch) in 90 seconds in front of jury. 2 winners will be selected by a professional jury on the same day. The first-place winner will be awarded with 25 000 Gel and the second-place winner with 15 000 Gel.
Interested candidates should carefully read rules of the contest and complete the application form, include a letter of motivation in Georgian and submitted by the link it by 10 October 2022.
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Visa (NYSE: V) is a world leader in digital payments, facilitating payments transactions between consumers, merchants, financial institutions and government entities across more than 200 countries and territories. Our mission is to connect the world through the most innovative, convenient, reliable and secure payments network, enabling individuals, businesses and economies to thrive. We believe that economies that include everyone everywhere, uplift everyone everywhere and see access as foundational to the future of money movement. Learn more at Visa.com.ge
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Visa along with USAID Economic Security Program announces ICT Champion category winner of the Grace Hopper Award Program in Georgia
Tbilisi, June 10, 2022 – Today, Visa in partnership with USAID Economic Security Program in Georgia distinguished Nana Dikhaminjia as a winner of the ICT Champion category and awarded with special money prize - 5 thousand Gel. Visa, as supporter organization joined the Grace Hopper Award Program in Georgia, founded by the USAID Economic Security Program in partnership with TBC Bank and UN Women. The award ceremony of the program was held on June 10 and recognized the winners in six categories of the contest.
The winner of the ICT Champion category, Director of Digital Transformation Center at the Alte University - Nana Dikhaminjia is actively working in educational field and makes a special contribution to strengthening the role of women in the field of information and communication technologies.
The ICT Champion Award is a special nomination, that recognizes the most accomplished professionals and changemakers in the field of ICT who are making a significant impact within the organization, the community, or the country regardless of the type of sector they represent whether it’s education, private sector, government, consulting, or non-profit.
“We are thrilled to award Nana Dikhaminjia as the winner of the ICT Champion category. Being part of the Grace Hopper Award program corresponds our priorities to support women in tech and innovations, and advance them on a global level. Our team believes, that the winner receives our strong support and becomes a member of our big network. I am extremely happy to hand over special money prize 5 thousand Gel to Nana as our contribution in active work she does. I would like to thank to organizers for giving as an opportunity to support and empower women community in the country.” – noted Diana Kiguradze, Visa Regional Manager for Caucasus region and one of the members of the jury of established professionals assessing the nominations of the program.
Engaging as a supporter organization in the Grace Hopper Award Program and awarding the ICT Champion category winner is another step forward for Visa in its efforts of supporting women, advancement of innovations and also, contributing to development of an equal society. All three directions are an integral part of Visa’s mission to connect the world through the most innovative, convenient, reliable and secure payments network enabling individuals, businesses and economies to thrive.
About Visa
Visa (NYSE: V) is a world leader in digital payments, facilitating transactions between consumers, merchants, financial institutions and government entities across more than 200 countries and territories. Our mission is to connect the world through the most innovative, convenient, reliable and secure payments network, enabling individuals, businesses and economies to thrive. We believe that economies that include everyone everywhere, uplift everyone everywhere and see access as foundational to the future of money movement. Learn more at Visa.com.ge
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Visa joins Grace Hopper Award Program in Georgia and Champions Woman in the information and communication technology (ICT) industry
Tbilisi, April 13, 2022 - Visa became a part of the Grace Hopper Award Program in Georgia, founded by the USAID Economic Security Program in Georgia, in partnership with TBC Bank and UN Women.
Engaging as a supporter organization in the Grace Hopper Award Program is another step forward for Visa in its efforts of supporting women, innovations and also, contributing to development of an equal society. Empowering women in the information and communication technology (ICT) industry is especially important in terms of breaking stereotypes and overcoming challenges that women are facing nowadays. Visa believes that development of the ICT industry in Georgia itself is one of the most important driving forces in the modern economic advancement, as innovative technologies play a crucial role in the reality of rapidly growing demand on digitalization.
“One of our top priorities is to spotlight and address women who face challenges and ensure they get the support needed, thus we are committed to provide equal opportunities for everyone based on professional competencies and leadership skills. Within the program we support ICT Champion category, and I believe that the winner we choose will receive our strong support, special prize and become a member of our big network.” – noted Diana Kiguradze, Visa Regional Manager for Caucasus region.
Bearing the name of a prominent American computer scientist and computer programming pioneer Grace Hopper, whose legacy continues to inspire many, this program recognizes the contribution of women that lead to positive changes in the information and communication technology (ICT) industry. The program is supported by Gender Equality Council of the Parliament of Georgia, UGT and Majorel Georgia.
To apply for the nominations and fill out the application, please visit www.ictwomen.ge Applications will be accepted from April 8 to May 8, the finalists will be revealed on May 30, and an award ceremony will be held on June 10.
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About Visa Inc.
Visa (NYSE: V) is a world leader in digital payments, facilitating transactions between consumers, merchants, financial institutions and government entities across more than 200 countries and territories each year. Our mission is to connect the world through the most innovative, convenient, reliable and secure payments network, enabling individuals, businesses and economies to thrive. We believe that economies that include everyone everywhere, uplift everyone everywhere and see access as foundational to the future of money movement. Learn more at Visa.com.ge
